PROUD TO BE DIFFERENT

Our philosophy hinges on style paired with premium materials and quality construction. Built for tough, everyday wear and guaranteed to make you stand out. 

WATCHES

What's your Breed?

Style means standing out. Dressing up. Showing up. With over 50 styles of wristwatches, everyone has a Breed style.

Find your Breed

SUNGLASSES

Change up your UV game

Our titanium-frame polarized sunglasses are ready to set off your style.

Wear Breed Sunglasses